Adobe Bootcamp

A/E/C Intermediate-Level InDesign Training PLUS Photoshop and Illustrator Mini-Sessions

Julie Shaffer with Shaffer Creative, who presented at the SMPS Southwest Regional Conference in 2019, is back in Colorado to lead an immersive, A/E/C specific bootcamp on Adobe Creative Suite. You will take away new tips and tricks that will save you time and stress in proposal development, while enhancing your company’s project submissions to the next level. After spending 20 years in the A/E/C industry, she truly understands the headaches that marketers run into while developing winning proposals. The morning will deep-dive into InDesign, covering content beyond the basics. This session is not for the InDesign beginner. Julie will present content that assumes basic understanding of the program and jump right to sharing efficiency tricks, such as a One-Click Resume, CC Libraries, Scripts, and Cells and Tables. Following lunch, the afternoon will cover the other crucial Adobe Creative Suite programs, for creating content in Photoshop and Illustrator that will heighten the photos and graphics of a proposal. The value you will take away from this bootcamp is unparalleled, with Julie being a recognized expert in the world of InDesign and Adobe programs.

Light snacks will be provided in the morning and a full lunch will be provided at noon. Coffee, tea, and water will be available throughout the day.

IMPORTANT: This workshop with be highly interactive and hands-on, so bring your laptop with the latest versions of Adobe Creative Suite programs. Need help making the case to attend? Download our Value Proposition to share with your supervisor.

Program Content:
This special session will feature live, interactive training specifically for our industry and a dedicated Q&A time. Bring your laptop, your questions, and your creativity!

• InDesign: You’ll learn mind-blowing design methods that you can use right away during this fan-favorite session. Add experience points to your graphic design and proposal production knowledge with efficient style-creation techniques, savvy scripts, handy libraries, and much more.
  • Photoshop: You need an outstanding picture for that proposal you’re working on—so where do you begin once you open your laptop? You’ll learn tips for making eye-catching modifications to project photos and headshots in record time as well as tricks that will make your future photo-editing projects a breeze.
  • Illustrator: Become the graphic design hero you always wanted to be! After this course, you won’t be able to stop creating ingenious vector-based elements, including charts and graphs, for your marketing collateral.
  • Acrobat: This tool is far more powerful than you think. Find out what makes it so useful for collaborating and editing—no trapeze required!

What sets this Adobe software training apart?
It’s tailored to A/E/C marketers like you! Julie got her start producing proposals for an engineering firm and has spent nearly 20 years in the industry. She’s known for her ability to streamline complex marketing processes, create memorable graphics, and present project sites in a new light through her award-winning photography. Whatever marketing issue you and your firm are facing, Julie and the team at Shaffer Creative can help.

Schedule:

Registration for this event is now closed. 

Please email [email protected] to be placed on the wait list. Registration is full, but may open up closer to the event. 

Cancellation Policy
Cancellations must be in writing and emailed to [email protected].
Registration fees will be fully refunded if written cancellation is received no later than noon the Friday prior to the event - unless the registrant is experiencing any of the symptoms associated with COVID-19. If you are experiencing symptoms, up to the day of the event please let us know and a full refund will be issued.

Parking
Merrick & Company guests should use the guest parking first. If that's full, please park in any spot that isn't marked for carpools.

Thank you to our event sponsor!

Speaker:

 
Julie Shaffer, CPSM
Julie has a vision: to make her clients shine through clear communication strategies, efficient processes, and engaging visual design. After 11 years honing her skills with a Texas-based engineering fir­­m, Julie founded Shaffer Creative in 2012 to share her vast industry knowledge and orchestrate creative branding solutions for a wide variety of clients. Her work has been recognized with local, national, and international awards for marketing collateral and graphic design. An Adobe Certified Expert in InDesign CC, Julie’s popular training workshops take her all over the United States. She has had the honor of presenting at more than 20 association events in the past two years, with more to come.

Testimonials for Julie
“I attended the session “Visualize Your Content: Turn your firm’s messages into compelling infographics” at the 2019 Southwest Regional Conference. There was extra time, so Julie Shaffer presented some InDesign shortcuts and tips for developing specific proposal elements we use every day. For example, she demonstrated a quick organizational chart using an excel spreadsheet list of information along with grids and script tools. The example shortcuts provided in just 30 minutes were extremely helpful. I am looking forward to her half day training session in March!” – Cara Perlman, Proposal Lead, Merrick & Company

“Julie’s training session at the Southwest Regional Conference was amazing! Her breakout session focused on turning your firm’s messages into compelling infographics and it was by far the quickest and most helpful hour-and-a-half ever! She shared several useful tips and tricks for upping your infographic game in brochures, proposals, etc. All of us could not believe how much time the tips and tricks could save us (especially when working on tight deadlines) and I could not wait to share what I learned with the rest of my marketing team! I’m really looking forward to Julie’s sessions on InDesign (Intermediate to Advanced focus) and Photoshop/Illustrator (Beginner) at the SMPS Colorado Chapter Bootcamp this March.” – Morgan Zavertnik, Senior Marketing and Proposal Coordinator, Catamount Constructors, Inc.