Artificial intelligence can sometimes feel like magic, expanding what’s possible and transforming how AEC marketers work every day. That sense of possibility inspired the theme for the 2026 SMPS Colorado Education Bootcamp, Mastering the AI Spellbook: Practical Magic for AEC Marketers. While many marketers already use AI regularly, true mastery comes from applying it strategically, responsibly, and with purpose.

This full-day bootcamp is designed to help marketers move beyond experimentation and into confident, repeatable use. The “spellbook” represents practical guidance and real-world frameworks—from proposal workflows and QA/QC to market research, prompting, and team adoption—that turn AI into a trusted tool.

We invite experienced practitioners to share insights that help others sharpen their skills, elevate their impact, and leave feeling more confident mastering AI as part of their professional craft.

Speaker Benefits:

• Full workshop access
• Share your expertise with Colorado A/E/C professionals
• Strengthen your speaking portfolio
• Increase industry visibility and recognition
• Build meaningful business connections
• Expand your network
• Receive attendee feedback
• Option to include flyer or branded swag

Start Here: What to Know Before You Apply

Application Form