The Proposal Odyssey: Navigating the Path to Winning is a full-day, hands-on bootcamp designed to guide AEC marketing and proposal professionals through the complete proposal lifecycle, from prepositioning and team kickoff to final submission and post-proposal debriefs. Through four distinct, interactive sessions, participants will gain strategies for evaluating opportunities, aligning teams, crafting compelling content, ensuring compliance, and managing content for future efficiency. Whether you're new to proposals or a seasoned professional, this event offers actionable insights and real-time application to elevate your proposal process and outcomes.

Key Takeaways:

• Understand how to evaluate RFP opportunities, make strategic go/no-go decisions, and organize a successful proposal kickoff.
  
• Learn how to analyze RFP requirements, craft messaging that highlights differentiators, and create strong, persuasive content.
• Explore best practices for collaboration with technical teams, achieving consistency in voice and style, and enhancing proposals with graphics and layout.
• Discover effective techniques for proposal closeout, content management, and client debriefs that support continuous improvement and relationship building.
• Gain hands-on experience through applied exercises that reinforce each step of the proposal process.

Speakers:

Edie Adams, CPSM
Senior Marketing Coordinator
Olsson
Edie Adams, CPSM | LinkedIn

Jamie Bridenstine
Marketing Coordinator
Saunders
Jamie Bridenstine | LinkedIn

Carrie Anderson
Graphics & Marketing Manager
ME Engineers
Carolyn Anderson | LinkedIn

Summer Westbrooks
Founder & Owner
Aloha Spirit Marketing
Summer Westbrooks | LinkedIn

Location Sponsor:

REGISTER

CEUs Available: 6, 4 Proposals

Note: Only SMPS Members may register at member pricing. All ticket prices increase $25 on August 16.
The Colorado Believes program is rooted in our core values of learning, commitment, and community through charitable giving, membership scholarships, and industry engagement. This program is part of our efforts to diversify membership and help provide opportunities for small and diverse firms to access educational programs. Please email SMPS Colorado’s admin for scholarship and reduced pricing opportunities.
Refunds are available if submitted to the admin one week prior to the event.